CloudTech powers institutional-grade digital asset trading for Australian investors through Integral technology
CloudTech Group, a leading blockchain financial infrastructure firm, has launched RooRooEx, a next-generation digital asset trading platform designed to give professionals, high-net-worth and individual investors access to institutional-grade trading tools, liquidity and pricing.
Built on Integral’s digital asset trading technology, RooRooEx connects to multiple liquidity providers, giving users access to aggregated pricing and more efficient trade execution. Orders are automatically routed across different liquidity sources in real time, helping CloudTech deliver more competitive pricing while reducing slippage across a market that operates around the clock.
The launch comes as Australia strengthens its oversight of digital asset services. The shift towards clearer standards raises expectations among both institutional and individual investors, who increasingly want the security, pricing transparency and reliability associated with established financial markets when trading digital assets.
Enabled by Integral’s trading infrastructure, RooRooEx supports AUD and USD trading pairs across major cryptocurrencies, alongside USDT trading capabilities. The platform also offers advanced trading functionality including market orders, limit orders and time-weighted average price (TWAP) strategies.
Edward Zhang, General Manager of Treasury, Custody and Capital Markets at CloudTech Group, said the launch is another important step in the company’s vision to become a global leader in digital asset infrastructure.
“For too long, many of the benefits traditionally available to professional investors have been difficult for individual investors, including high-net-worth (HNW) individuals and sophisticated traders, to access in the OTC market. By combining our trading and custody capabilities with Integral’s digital asset trading workflows and infrastructure, RooRooEx aims to bridge this gap, serving both institutional clients and HNW individual investors with access to deeper liquidity, institutional-grade pricing and sophisticated trading capabilities through a seamless and intuitive platform,” Zhang said.
“Trust, security and robust governance are at the heart of everything we do. With comprehensive, role-based access and built-in controls across the front, middle and back offices, RooRooEx empowers clients to manage trading activities, monitor risk exposures, and oversee settlements and reconciliations within a structured control framework. This integrated approach delivers greater transparency, accountability and operational oversight, giving institutional and high-net-worth investors greater confidence in the security of their assets.”
Harpal Sandhu, Chief Executive Officer of Integral, said, “As digital asset markets mature, firms must offer investors the same calibre of sophisticated technology available in traditional financial markets. Integral enables CloudTech to deliver exactly that – institutional-grade pricing, execution and liquidity through the RooRooEx platform, helping it better serve clients in fast-moving, 24/7 markets.”
The RooRooEx platform will be available globally, with an initial strategic focus on Australia, Singapore and Malaysia.
